AWWA ACE61859 PDF

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Beyond the Vocal Few: Investigating Customer Perceptions and Service Expectations
Conference Proceeding by American Water Works Association, 06/17/2005

Document Format: PDF

Description

This slide presentation outlines a 2004-2005 research project on customer perceptions and service expectations. The project objectives were to: define perception/satisfaction baselines; monitor changes in relation to key events;investigate selected issues such aswater conservation, water recycling,customer call center services andwater quality; and,assess communication strategies. Topics covered include: key findings; encouraging conservation; recycled water program; customer service experience; phone contact priorities; water quality satisfaction; 2005-2006 research interests; water quality concerns; communications about construction; web site priorities; trust in sources of water information; and, customer research impacts.

Product Details

Edition:
Vol. – No.
Published:
06/17/2005
Number of Pages:
16
File Size:
1 file , 1.4 MB
Note:
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